Facebook has now turned into a platform for more than just socializing. It is recently being used as an effective marketing channel by many businesses. One of the most useful features of Facebook is that it lets you create ads, including videos or photos, and run them on its site at little to no cost.
Moreover, you can make your own social media campaigns, target your audience easily and generate revenue in the process! With all these exciting features, it’s not surprising that business has embraced this social media giant in recent years. Let us now discuss some more features one can get from Facebook apart from the process to buy Facebook views because this isn’t a feature of Facebook.
Facebook Groups
Facebook groups can be extremely helpful in handling a discussion about any particular topic. It is easier for the group members to access and respond to posts on Facebook, which can help them build up their knowledge about any particular topic.
You can create a Facebook group around topics you are passionate about or help your customers or clients by creating groups focused on their business industry and topics like: how to do business better, how you can make more sales, etc.
Offline Events
With the help of Facebook pages, events can be created to broadcast the details of your offline events like workshops, seminars, etc. the details of your event can be published on your Facebook Pages, and invited people can be informed about the event by receiving a message. This can help increase the participation rate of your offline events.
Facebook Messenger Chatbots
Facebook chatbots are an excellent way to help you with customer service management and customer support. These bots will interact with customers to provide them with answers to their queries and complaints and solve their problems.
You can even take this process further if you integrate them into your website or mobile app. They not only respond to customer queries but also perform tasks like checking in customers, updating reservations, etc., related to the services provided by your business.
Facebook Groups for Refugees
One of how refugees are trying to improve their lives is by starting Facebook Groups. These groups are a great way for refugees to share, discuss, and learn about their new lives. They can connect with others, share photos and stories about the journey that brought them to this country, and even make friends among others who have also taken that journey.
Facebook Live & Marketplace
Facebook live is an excellent tool for businesses of all sizes to run live events and broadcasts on its platform. You can even use Facebook live to broadcast weddings and events if you are a photographer. Facebook Marketplace is the place where sellers can sell their products and services directly to consumers through the application. This is a great way for businesses to increase sales and clientele.
Facebook Events And RSVP
Facebook events are an excellent way to get your business’s name out there while letting people know about your upcoming events. You can create an event at any time, whether to announce a new product or event in your business or just as something fun for your customers at the end of a long day, allowing people to RSVP so that they don’t miss out.
Facebook Commenting On Your Posts
You can engage with your customers further by allowing them to comment on your posts, which will make the comment section more engaging and fun and allow you to reply to their comments and address any concerns or issues they might have. This way your business will be able to get some great customer feedback while still keeping a good reputation as a brand.
Facebook Messenger & Instagram To Solve Customer Issues
We all know that customers have many questions about the products and services we provide at our businesses, but it can often be difficult for us to answer each one of them whenever they arise. Some people even think we are rude if we don’t answer them immediately.
With the help of a simple chatbox, you can allow customers to chat with your employees or even extend this to your customers and clients as well, to be able to resolve any issues they might have. Of course, this also ensures that every customer is happy with every purchase & service.
Facebook for New Businesses
Many small businesses feel intimidated by starting their own Facebook page when they first think about it. But in reality, it can be an excellent marketing channel for you if you have a strong brand image or your main business is already well established amongst its audience. If you have been working on a new business, say, creating your Facebook page for this business can help promote the business.
Facebook & Instagram For Influencers
Influencers are a very important part of modern marketing. They can bring thousands, if not thousands, of potential customers to their businesses because they can spread the word about them through their network of followers. On top of that, they will also have a more powerful tool at hand, which is social media platforms like Facebook and Instagram, which both influencers use most often online.
